In brief, under SDG 12 we work towards sustainable sourcing and raw material consumption, circular economy of paper & plastics, and responsible product innovation. For SDG 7 we work on transitioning our plants to renewable solar energy & promoting renewable energy solutions in the region. For SDG 8, we work on providing quality work for all employees, emphasize health & safety, and empowering youth through skill-building internships. For SDG 5 & 10, we work on providing diverse and inclusive work for women and people with disabilities. For SDG 3, we promote employee wellbeing and conduct brand campaigns to encourage self-awareness, wellbeing, good health and hygiene. For SDG 4, we support the skill building of university students, support a non-profit school for underprivileged students, and create a continuous learning culture at our company. For SDG 17, in most of our initiatives we partner with private, public and governmental institutions.

Our CSR Activities

In light of the current situation in Lebanon, we are working to stay aligned with our sustainability program and our founder's philosophy "What is good for the community is good for the company". With a corporate philosophy and values rooted in sustainability, we are still focused on occupational health and safety, inclusive and quality work, youth training & development, circular economy of paper and plastics, sustainable product development, renewable energy, and so forth.

working on the goals below

The UN Global Compact asks companies to embrace, support and enact, within their sphere of influence, a set of core values environment, and anti-corruption.